The Nielsen Company Measures the American Idol Phenom
NEW YORK, May 15 /PRNewswire/ — With only a week before the finale of FOX’s American Idol, The Nielsen Company today reported data trends about American Idol and its contestants. Highlights include:
– TV Ratings — People age 35-49 watched American Idol Season 7 the most, making up almost 29% of the total audience. The most watched episode this season was the premiere episode on Tuesday, 1/15/08 averaging 33 million viewers.– Mobile — The average American Idol participant voted via text message 38 times in April 2008.– Music — Kelly Clarkson is the best selling American Idol contestant with album and digital download sales of 18.9 million. Carrie Underwood is second with album and digital download sales of 15.7 million.– Online — Male contestants David Cook, David Archuleta and Jason Castro dominate the show’s consumer discussion online with 14.3% and 12.5% and 10.5% buzz volume, respectively. The most popular American Idol contestant from opinions and feedback from Hey! Nielsen’s online panel is Carrie Underwood. Web traffic to American Idol websites saw the most unique visitors in March 2007.– Advertising — During 2007, American Idol featured 4,349 product placement occurrences. So far in 2008, the number of placements is surging — the program racked up 3,291 occurrences the first three months of 2008 alone.
American Idol’s highest viewership was Season 5, where more than 30 million people watched on average, compared to 12 million the first season and 27 million this current season. The east central part of the United States has the highest viewing levels above the national average, while the southwest has the lowest viewing levels below average.
American Idol Season 7 Viewership by Region% of Total% of American % Over or Under Region US Idol Audience National Average Southeast 20%23%15% Northeast 20%21% 5% Pacific 21%19% -10% East Central 12%14%17% West Central 15%14%-7% Southwest 12% 9% -25%Source: The Nielsen Company
Tags: american, final, idol, two
May 15th, 2008 at 7:37 pm
Did you notice that GM lost money in the USA again this year?It costs GM an extra $3,000 per car to make a car because of the difference in wages and benefits between GM and Honda. What do you think GM should do?If people really supported organized labor they wouldn’t buy cheap japanese and korean cars.
May 15th, 2008 at 8:27 pm
All of Yahoo!’s employees would be very busy at that rate. I’m not sure that the GM employees would find it very exciting at all.
May 15th, 2008 at 9:18 pm
Toyota builds its cars for the US market in the US. However, I’m not reading an article about Toyota cornholing their US employees.
May 15th, 2008 at 10:08 pm
The design sucks because design investment and quality expense must be kept low due to excessively high labor costs that absolutely prohibit competing with foreign automakers.
May 15th, 2008 at 10:59 pm
Decrease in number of jobs.
May 15th, 2008 at 11:49 pm
at one of my last jobs, it was similar, but what they did was lay off all the highest paid developers, and “promote from within” by moving some green behind the ears programmer to project manager or lead developer.”Hey you! You know how to code, right? Then you can manage the entire project…”Great for morale during the first, oh, 3 weeks. After that, everyone starts recognizing it for what it really was.”Crap, you said you could code! What do you mean you don’t know how to do project management?”Duh, he’s not a project manager. Idiots…
May 16th, 2008 at 12:40 am
For those have performed assembly production work, you know that replacing experienced personnel with rookies is asking for problems.For the record: if GM does this do NOT buy any GMC product. If you do, expect severe reliabiltity issues and what with the way GMC treated me in regards to NOT fixing numerous defects under warranty, I believe the probability of buying a non-fixed life-long lemon would be high.This could be the “death knell” of GMC.Fine. After my personal experiences (that may not occur to you) with my bough-new 2004 Silverado pick-up I hope the firm collapses.Too bad the higher-ups earned enough in one mere year to life a life-long luxurious lifestyle.
May 16th, 2008 at 1:31 am
Exactly. I’ve experienced the same thing at my place of work. When the shit hits the fan, rather than keeping the good developers around, they let all the developers go and end up with a team composed of all managers, having endless meetings about nothing.
May 16th, 2008 at 2:21 am
http://www.sonyclassics.com/whokilledtheelectriccar/No sympathy for GM here. After all the freebies they’ve received, and they still can’t survive? The US automakers had a MASSIVE headstart on imports; the ridiculous loyalty many people display toward certain US auto brands; and that a huge part of the US economy was geared for many years toward helping the US automakers (taxpayer-funded highways, urban sprawl, etc) - and they still can’t make it. Goodbye and good riddance.
May 16th, 2008 at 3:12 am
Sigh.GM market cap: $15.06BHyundai market cap: $16.05Bhttp://www.marketwatch.com/quotes/gmhttp://www.marketwatch.com/quotes/hymlf
May 16th, 2008 at 4:02 am
…that you put towards your house, only to have your house repossessed 6 months later
May 16th, 2008 at 4:53 am
Honda and Toyota pay their employees “lucrative” pensions.So while it’s fair to say that they “can’t” compete, it’s ridiculous to blame the employess, as GM has done for the last 40+ years.
May 16th, 2008 at 5:43 am
That’s almost exactly right. The cars don’t actually suck at all. The executives embarked on a strategy to put effort into SUV’s and trucks because profit margins were greater there. Now that people are starting to realize that the operating cost of an SUV is prohibitive, GM has no competitive product line.Large companies fail because of shortsighted, incompetent management, not, as the parent poster says, because of unionized uneducated assembly line workers.
May 16th, 2008 at 6:34 am
Tongue was firmly in cheek…
May 16th, 2008 at 7:25 am
plontz said, “Only in a union could uneducated buffoons get $28.00/hour jobs + benifits…”Well, that is just enough income to buy the smallest, cheapest house that is either:A. In the urban school district but not “in the hood”, orB. An hour away in the crumbling old country cities, also with a bad school district.I hope plontz is not suggesting that hard labor in an auto factory is not worthy of health care, child education, minimal acceptable housing, and a dignified old age.